Comprehensive National HIV Communications Strategy for Zimbabwe: 2019-2025
The Comprehensive HIV Communications Strategy for Zimbabwe: 2019-2025 is the guiding framework for implementing integrated HIV communications interventions and activities. It recognizes the importance of a holistic approach to the integration of communications approaches and linkages between HIV prevention, care and treatment programmes, connecting the individual from one programme to the next depending on where they are along their health journey. Despite progress made towards achieving the 90-90-90 targets, there is no overarching framework guiding comprehensive HIV social and behaviour change communications activities. Stakeholders recommended the development of a Comprehensive HIV Communications strategy, aligned with the Zimbabwe National AIDS Strategic Plan, and focused on supporting the achievement of its vision of ending AIDS by 2030.
Who Will Use the Strategy?
This strategy may be used by a variety of stakeholders involved in HIV communications programming in Zimbabwe, including:
• Programme planners, implementers and health care workers: To develop communications strategies,
interventions and social mobilisation activities tailored to specific audiences.
• Officials, policymakers and government entities: To align recommended HIV communications activities
for partners and stakeholders delivering HIV programming throughout the country.
• Funders: To illustrate the need and feasibility for integrated strategies to generate demand for HIV health
services with maximum impact and cost-efficiency.